The commercialization of childhood

Incorporate early intervention initiatives while promoting proper health and maintenance programs to community members of all ages. Embrace and apply best practices within the health and wellness community. Form community alliances where awareness and empowerment serve as the nucleus for an improved quality of life. Provide stimulating activities for the youth and bridge strong partnerships with the organizations that care for them as well.

The commercialization of childhood

This FAQ is empty. Add the first question. User Reviews Consuming Kids is a documentary intended to make the public aware of the influence media, marketing and advertising has on children 17 March by brittanykilb — See all my reviews Consuming Kids is a documentary intended to make the public aware of the influence media, marketing, and advertising has on children.

The The commercialization of childhood of technology used on a daily basis is way higher than it ever has, meaning that advertisement, and marketing has sky rocketed.

Sadly, majority of the advertising is directed towards children. This all has a negative outcome, and contributes to the health of the minors in the United States today. Using psychological aspects, marketers have cracked the code to making money.

They do studies on their every move, they see what food they like, and run experiments such as a "blink test" to see how many times a child blinks while watching a certain advertisement. Marketers look at this aspect as it "just being their job".

But it is more than that. But why are children such an important factor? Starting advertisements while children are young creates "cradle to grave brand loyalty". Advertising for unhealthy choices have led to children developing type two diabetes, which are caused by obesity.

Marketers do not advertise to "kids" they advertise to "boys" and "girls" individually. Internal messages directed towards boys consist of; violence, adult messages, power, fighting to solve differences, and being tough. Mentally, boys feel the need to be this way and have behavioral problems.

If mental problems can be avoided, it is revolting to know that marketers continue to advertise such values. Girls are advertised to be skinny, pretty, look a certain way and act a certain way. A small child should not have to live up to societies expectations, but rather live how their heart desires.


Not only are products being marketed, but values are too. This modern day in age, everything is shifting for children. What is appropriate now, was not appropriate just a few centuries ago. Girls are comfortable wearing clothes that show a lot of skin, and boys are fine with acting much older than they really are.

Kids need to be kids and not have the desire to grow up so quickly. Mentally, and physically, all of these aspects are very unhealthy.

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The reason being for this is because the issue is inevitable. No matter what, marketers are going to continue advertising products and children are going to keep seeing them.

Children are not with their parents twenty four hours a day, seven days a week. This issue is everywhere. Of course parents have to take some of the blame, but certainly not all of it. Looking at the financial aspect, it is clear that kids themselves are spending a lot more money than they used to.

The media targets children due to spending habits. Inthe spending rate for one year for children was 4. Inthis number increased to 40 billion dollars for one year of spending. The amount of spending that occurs for children is more than a total of 40 billion dollars each year, and they influence billion in spending every year.

The nag factor is very common this day in age, causing parents to spend more money.

The commercialization of childhood

It is harder to say no to a child than it seems. If all of the kids have brand name clothes, lunch boxes with characters on them, or characterized bed sheets, how can a parent say no to their child every single time?

Such vast money spending at a young age is creating an issue for the future. Society is creating an unhealthy picture; life is about buying and getting, not about being thankful for the things you have. It is clear that the amount of advertising is a huge issue.

People tried to have the government step in to pass a ban for marketers to advertise to young children.emory Maninga reports for Zambia Daily Mail that in Mansa, the capital of the Luapula Province of Zambia, spirulina is being grown in ponds in the communities because of its high medicinal and nutritional value.

Zambia has in the recent past been importing spirulina from the United States. However. [TITLE SCREEN] Consuming Kids: The Commercialization of Childhood NARRATOR: Not since the end of World War II, at the height of the baby boom, have there been so many kids in our midst. Anna Marie Jarvis (May 1, – November 24, ) was the founder of the Mother's Day holiday in the United States.

Mar 14,  · COMING THIS SUMMER FROM THE MEDIA EDUCATION FOUNDATION With virtually no government or public outcry, the multi-billion dollar youth m. Childhood Lost: How American Culture Is Failing Our Kids (Childhood in America) [Sharna Olfman] on *FREE* shipping on qualifying offers.

Experts from across disciplines join forces here to focus attention on current American culture and the devastating effects it is having on its children. From children developing surprising physical maturity and sexual awareness at younger and.

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Commercialization of Childhood, Socio Short Notes